The Authority Article Method: A Writing Workshop to Attract Clients

This workshop is for therapists, coaches, and healing professionals who want to write articles that truly connect with the people they’re meant to serve. You’ll learn how to share your voice with confidence, speak directly to your ideal client’s struggles, and stop second-guessing your marketing. If you’ve ever felt stuck between sounding “too clinical” or “too salesy,” this is your place. You’ll walk away with writing tools, peer support, and at least one powerful, ready-to-publish article that reflects your work—and your heart.

FORMAT & STRUCTURE
• Meets weekly on Zoom for six 90-minute sessions
• Each session includes live instruction, breakout practice, and feedback
• Between sessions: structured prompts and peer interaction
• All levels welcome—whether you’re brand new or returning to writing
TOPICS COVERED
• Writing with purpose, empathy, and structure
• Compelling titles and calls to action
• Authentic voice and reader connection
• SEO and visibility in the AI era
• Lead magnets and content repurposing
• Live feedback and publishing strategy
ACTIVITIES & EXERCISES
• Guided outlines, peer feedback, live editing
• Real-time brainstorming and coaching
• Bonus templates, swipe files, and prompts